Dominos: Pizza Tracker

It's snowing hard here in the big D. The flakes must be 2 inches in diameter. The kids were hungry, so we ordered Domino's Pizza online - but of course.

What a great website! They have a Pizza Pracker page where you can track the progress of your pizza from:

1. Order
2. Prep
3. Bake
4. Box
5. Delivery

The kids loved it.

I wonder what genius or team of geniuses came up with this! Was it the team from Bain Capital or the internal marketing folks or their web vendor? I would love to know.

Great execution and use of the web!