Shoutlet - Turn Key Social Media Campaign

Shoutlet is a front end for widget and feed publishing and management for
marketers.

I have not tested this product yet, but intend to do so. Sounds like an interesting way to get viral video into multiple sources. Not sure what else it really does?

27 Ways to Leverage the Power of Google

• Google Search
• Create email account using GMAIL
• Post your local listing to Google local
• Advertise your business locally or nationally using Google Adwords
• Create a Blog
• Making money off your own website Google Adsense
• Track your website stats with Google Analytics
• Post YouTube videos promoting your business
• Sign up for Google Alerts for terms that relate to your subject of interest
• Subscribe to Google News RSS feed about your subject of interest
• Submit your products to Google Products (formerly google products & google base)
• Get feedback about specific subjects by searching/posting in Google Groups
• Upload and Share your photos with the world using Google Picasa
• Sell your products using Google Checkout
• Explore the world using Google Earth
• Don't get charge a high free to dial information, call 1-800-GOOG-411
• Have a great new idea? Check to see if a patent exists using Google Patent Search
• Install the Google Toolbar to stop popups, add a google search and get access to pagerank information
• View all of your blogs and news feeds using Google Reader
• Chat with your friends using Google Talk
• Meet new friends on Orkut
• Put a custom search box on your website
• Find an image
• Language Translator
• Take notes as your surfing the web
• Bored? Send a text message to google.
• Get stock updates
• Create a Sitemap

Subprime Mortgage Melt Down Primer

This PowerPoint, or should I say Google Apps Presentation, provides and elegantly simple, yet highly accurate pictures of the realities that led to the Subprime Mortgage Melt Down.

I tried to convert this file to a video format, but the writing proved too small to read when shrunk down to fit YouTube's standard video size. See sample of video @ bottom of this post.

Thus, I decided to publish it via Google Apps, which allows anyone with a Google Account to view it as an online presentation (Sign Up for Google Account).

Then I did some research on Blogger Help to determine the best way to deliver a presentation online and I came across Scribd. Scribd has proven to be the best of all of the solutions that I have reviewed and a link is provided below to the file online.

You can view this presentation at:

• 1st Choice - Subprime Mortgage Melt Down Primer (Scribd)
• Subprime Mortgage Melt Down Primer (Google)

There is also a Google Apps Widget that is available for posting on the blogs and websits that is displayed below. However, the widget shrinks this presentation to the point where it is illegible. I figured that I would post the widget here for all to see because I thought the tool was so cool, even if it does not work as well as I would have liked in this case.

Google Apps Widget



YouTube Version

What is a Google Jockey?

A Google jockey is a participant in a presentation or class who surfs the Internet for terms, ideas, Web sites, or resources mentioned by the presenter or related to the topic. The jockey's searches are displayed simultaneously with the presentation, helping to clarify the main topic and extend learning opportunities.

Full Story

Google Jockey: PowerPoint Enhanced by Simultaneous Googling

Group promotes live Internet searches as classroom tool
By BRITTANY ANAS
June 3, 2006

Google might become a more frequent guest in college classrooms.
A group that keeps tabs on technology in higher education says "Google jockeying" could be on the cusp of becoming a university trend as classrooms become more advanced.

Here's how it works: A student aide surfs the Internet for terms or Web sites mentioned by a professor or a peer who is giving a presentation. The Google jockey might have a script, pulling up a pre-determined list of Web sites onto the projector. The jockey could also conduct freestyle searches, and students could send real-time instant messages asking for certain Google searches or Web sites to be displayed.

A Google jockey could be considered the spontaneous cousin of the PowerPoint presenter.

"You could let serendipity rule," said Cyprien Lomas, who works with Educause.

The nonprofit group, which has an office in Boulder, works to advance higher education by promoting smart technology use.

Google jockeying has so far been limited, educators say, and it doesn't seem to have taken a grip on classrooms at the University of Colorado. The ATLAS building - a 66,000-square-foot technology hub - will open for classes in the fall and will allow students and instructors to learn about new technologies.

"It feels like it's something that could really take hold," Lomas said.

Lomas said Google jockeying began about one year ago, and it appears to have been started by a professor at the Annenberg School for Communication at the University of Southern California.

Today's college students want to be exposed to multiple sources, according to Educause, and Google jockeying could help students become more engaged.

"I think it will have resonance in classes which go out of their way to explore current issues and social issues," Lomas said.

Google jockeying could be useful in a molecular biology class, for example, where students are studying the Human Genome Project, Lomas said.

"A junior biologist could see that issues aren't black and white," he said.

Ian Hales, a faculty instructor with the ATLAS Institute, said he had not yet heard of "Google jockeying." But classrooms are constantly evolving to incorporate new technology, he said.

"The lesson plans are entirely different," Hales said. "We have a whole new slew of technologies to play with."

For example, ATLAS classrooms will have wireless projectors, and there will be laptop carts so students can check out computers for classes, Hales said.

Just like a disc jockey can ruin the flow by scratching a record, however, a novice Google jockey can be a drag on a presentation.

Also, some students and educators are not comfortable multitasking, and the practice could be more distracting than helpful, according to Educause.

Douglas Duncan, a teaching innovator at the university, said Google jockeying would likely hurt how students learn.

He said many educators make the mistake of saying "I have 'X,' how can I use it to teach?"

"They say 'I have Google. I have a Hubble telescope.' Thirty years ago, it was 'I have TV,'" Duncan said. "You start with the technology and try to think of ways to educate with it, and that is completely 100 percent backwards."

Duncan also said a lot of technology is entertainment, not necessarily learning tools.

"You can probably teach a monkey to Google," he said. "The Internet has all kinds of information, both legitimate and bogus. What the Internet has made clear is that the heart of learning is not the information. It's what you do with it."